'Star Wars: The Last Jedi' new trailer tops 120 million views

'Star Wars: The Last Jedi' new trailer tops 120 million views

content=”Worldwide, Disney</a>/Lucasfilm’s&nbsp;Star Wars: The Last Jedi&nbsp;trailer which dropped on Monday night earned 120.1 million views worldwide.” data-reactid=”18″>Worldwide, Disney/Lucasfilm’s Star Wars: The Last Jedi trailer which dropped on Monday night earned 120.1 million views worldwide.

content=”Per the studio that’s 29.1 million more views than the film’s first teaser released at Star Wars Celebration last April, and there are 242,000 (and counting) Twitter posts surrounding Star Wars: The Last Jedi this week.” data-reactid=”19″>Per the studio that’s 29.1 million more views than the film’s first teaser released at Star Wars Celebration last April, and there are 242,000 (and counting) Twitter posts surrounding Star Wars: The Last Jedi this week.

content=”RelishMix reports that YouTube views for The Last Jedi are at 24 million-plus views over last two days and that they’re outpacing Star Wars The Force Awakens over same period with 21.8 million, Spider-Man Homecoming at 17.5M and Jurassic World‘s 13.1 million.” data-reactid=”20″>RelishMix reports that YouTube views for The Last Jedi are at 24 million-plus views over last two days and that they’re outpacing Star Wars The Force Awakens over same period with 21.8 million, Spider-Man Homecoming at 17.5M and Jurassic World‘s 13.1 million.

66:1</a>, Captain America: Civil War was a total 50:1 and Jurassic World 37:1. Obviously, on social, studios can boost engagement and views to give a spot a kick-start, but when fans repost at this rate, which is fully organic in reaction, that answers the distributor’s questions of audience intent.”” data-reactid=”21″>Relish Mix adds, “What’s most impressive is the the EOR Earned Owner Ratio of reposting (the viral rate) on YouTube for the trailer, just since Monday is 49:1 with 6.3M views and adding to that are review and reaction videos which are another 58:1 with 2.6M views bringing the total EOR to 107:1 for all earned reposts. By comparison, the EOR (viral rate) for Spider-Man Homecoming was 66:1, Captain America: Civil War was a total 50:1 and Jurassic World 37:1. Obviously, on social, studios can boost engagement and views to give a spot a kick-start, but when fans repost at this rate, which is fully organic in reaction, that answers the distributor’s questions of audience intent.”

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Published at Thu, 12 Oct 2017 21:01:12 +0000